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 Leadership Speech

Yao Jianyong, Chairman of BAW

As the second large-scale automobile manufacturer established in China after FAW, BAW, whose factory name was inscribed by Chairman Zhu De personally in 1958, can be called the pioneer in Chinese auto industry and the cradle of Beijing auto industry. As a leading enterprise manufacturing light off-road vehicles and a state designated production enterprise of military vehicles, the Company that boasting over 50 years’ development and production history of light off-road vehicles enjoys a fame of “Military Grade and Off-Road Heritage” in the industry. With its headquarters located in Beijing and its domestic production base in Huanghua, Hebei, the Company has joint ventures and cooperative enterprises whose production bases sit in Weihai, Taian, Shandong and Xingtai, Hebei as well as overseas production base in South Africa. Among its products that have been sold across the country and scores of foreign countries, the sales volume of off-road vehicles has amounted to more than 1 million. 

Adhering to the off-road vehicle culture, BAW became the heir of the off-road heritage with an aristocratic mien; being the heir of military grade, it improves product quality to satisfy customer expectation; shouldering the mission of fostering core capability, establishing professional advantage and becoming the leader of the segment market, it works to be the No.1 Chinese off-road vehicle brand, which has absolute leading advantage in the fields like off-road vehicles, special purposed vehicles and related vehicles.